3 little words. But they express everything for which we live and breathe: A never-ending search for beautiful Scandinavia design with true originality. Aesthetic and practical daily surprises that you become happier and happier to look at, touch and use. Surprises that make you say: But of course – how come no one has thought of that before?
Creativity is when our brain plays. When we allow our imagination to fly and explore the art of what is possible. We aim to think freshly. To question the existing shape of things. To dare to combine known things in a new way. And to create new combinations in form, function, material and aesthetics. We refine it all through our deep roots in Scandinavian nature and design tradition – the high quality material and the clean shapes. We strip away all unnecessary decorations, leaving the design idea to present itself in its pure form and in great craftsmanship.
If some day, someone manages to catch a falling star and turn it into a beautiful source of light with no need for electricity, that someone will be us. Is that ambitious? Yes! But this is the ambition that gives us the willpower to break down the boundaries of Scandinavian design and originality each and every day. This is the secret behind the unique spirit in every gift that carries the name Menu.